Unser Versprechen: Umsatz- und Ertrags-Steigerung durch Einzig­artig­keit und Relevanz­. Unter­nehmens­beratungs­kompetenz

Kontakt

+43 664 401 80 42

office@iqonic.at

© 2026 IQONIC Consulting GmbH

Impressum

Daten­schutz

Unser Versprechen: Umsatz- und Ertrags-Steigerung durch Einzig­artig­keit und Relevanz­. Unter­nehmens­beratungs­kompetenz

Kontakt

+43 664 401 80 42

office@iqonic.at

© 2026 IQONIC Consulting GmbH

Impressum

Daten­schutz

IQONIC Brand & Positioning

Brands that move markets and inspire people.

We develop brand positioning and marketing strategies that not only differentiate—but also win over customers and inspire employees.

Go to Brand Check

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Years of brand expertise

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managed national B2C brands

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Managed B2B brands

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Years of brand expertise

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managed national B2C brands

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Managed B2B brands

Market Analysis & Positioning

If you sense that your brand’s appeal is fading and demand for your offering is stagnating or declining, we analyze the reasons in the market and develop a market-relevant positioning and a desirable brand identity.

If you sense that your brand’s appeal is fading and demand for your offering is stagnating or declining, we analyze the reasons in the market and develop a market-relevant positioning and a desirable brand identity.

Market and competitor analysis
Setting goals (purpose, mission, ambition)
Development of positioning approaches,
with a relevant brand promise
Strategy with action plan
Support during implementation
Market and competitor analysis
Setting goals (purpose, mission, ambition)
Development of positioning approaches,
with a relevant brand promise
Strategy with action plan
Support during implementation
Market and competitor analysis
Setting goals (purpose, mission, ambition)
Development of positioning approaches,
with a relevant brand promise
Strategy with action plan
Support during implementation

Brand strategy & implementation

We develop a strategic plan for you that anchors the brand promise across all target groups. On this basis, we create online and offline measures, both internal and external, and implement their communication across all relevant channels.

We develop a strategic plan for you that anchors the brand promise across all target groups. On this basis, we create online and offline measures, both internal and external, and implement their communication across all relevant channels.

Relevant positioning approaches
Comprehensible brand promise
Definition of the customer journey
Development of a new brand identity
Media and Communication Strategy
(internal & external)
Development of measures and their implementation online and offline
Content & Social Media,
CRM & Performance Marketing
Relevant positioning approaches
Comprehensible brand promise
Definition of the customer journey
Development of a new brand identity
Media and Communication Strategy
(internal & external)
Development of measures and their implementation online and offline
Content & Social Media,
CRM & Performance Marketing
Relevant positioning approaches
Comprehensible brand promise
Definition of the customer journey
Development of a new brand identity
Media and Communication Strategy
(internal & external)
Development of measures and their implementation online and offline
Content & Social Media,
CRM & Performance Marketing

Marketing & Sales

If you feel that your marketing efforts are no longer delivering results, we can help you develop effective, relevant actions. The goal: to reach existing and new customers across all relevant communication channels and encourage them to make purchases.

If you feel that your marketing efforts are no longer delivering results, we can help you develop effective, relevant actions. The goal: to reach existing and new customers across all relevant communication channels and encourage them to make purchases.

Status Quo Analysis
Sales and distribution strategies
Implementation of measures
Performance Marketing
Customer Service Measures
Employer Branding
AI strategy and implementation
Status Quo Analysis
Sales and distribution strategies
Implementation of measures
Performance Marketing
Customer Service Measures
Employer Branding
AI strategy and implementation
Status Quo Analysis
Sales and distribution strategies
Implementation of measures
Performance Marketing
Customer Service Measures
Employer Branding
AI strategy and implementation